Glenlea Beef Privacy Policy

Glenlea Beef Pty Ltd is committed to protecting your privacy and ensuring that your personal information is handled in accordance with the Australian Privacy Principles (APPs) contained in the Privacy Act 1988 (Cth).

This Privacy Policy outlines how we collect, use, disclose, store and protect your personal information.

A copy of the Australian Privacy Principles is available from the Office of the Australian Information Commissioner (OAIC) at: https://www.oaic.gov.au/

What is Personal Information and Why Do We Collect It?

Personal Information is information or an opinion that identifies an individual.

The types of personal information we may collect include:

• Name
• Postal address
• Email address
• Telephone or mobile number
• Business or property details
• Enquiry, correspondence or transaction details

We collect personal information for purposes including:

• Responding to enquiries submitted through our website or directly
• Providing information about our cattle, bull sales and services
• Managing bull sale enquiries, registrations and communications
• Distributing sale catalogues, newsletters and event invitations
• SMS and email marketing communications
• Improving our website, services and customer experience

We only collect personal information where it is reasonably necessary for the operation of our business.

How We Collect Personal Information

Personal information may be collected in a number of ways, including:

• Through contact forms and enquiry forms on our website
• Through newsletter sign-ups and mailing list subscriptions
• By email, telephone, SMS or written correspondence
• Through bull sale enquiries and event registrations
• Through cookies and analytics tools used on our website
• From third parties such as sale agents or service providers

We do not guarantee the privacy practices of linked or authorised third-party websites.

Where appropriate, we will explain why we are collecting personal information and how it will be used at the time of collection.

Cookies, Analytics and Website Tracking

Our website uses cookies and third-party analytics tools, including Google Analytics and Meta (Facebook) tracking, to:

• Monitor website traffic and usage
• Improve website functionality and performance
• Support marketing and advertising activities

These tools may collect information such as IP addresses, browser type, pages visited and time spent on the site. This information is generally aggregated and does not personally identify you.

You can adjust your browser settings to refuse cookies if you prefer.

Marketing Communications

Glenlea Beef may use your personal information to send:

• Email newsletters
• Sale catalogues
• Bull sale notifications
• Event invitations
• SMS updates and marketing communications

You may opt out of receiving marketing communications at any time by:

• Using the unsubscribe link provided in emails or SMS messages, or
• Contacting us directly using the details below
  

Sensitive Information

Sensitive information is defined under the Privacy Act and includes information such as racial or ethnic origin, political opinions, religious beliefs, health information or criminal records.



Glenlea Beef does not ordinarily collect sensitive information. If sensitive information is collected, it will only be used:

• For the primary purpose for which it was obtained
• With your consent
• Where required or authorised by law
  

Disclosure of Personal Information

We may disclose personal information:

• To sale agents assisting with cattle sales
• To technology and service providers (such as CRM systems, email and SMS platforms)
• Where you have consented to the disclosure
• Where required or authorised by law

We take reasonable steps to ensure that third parties handle personal information in a manner consistent with privacy obligations.

Overseas disclosure of Personal Information

Some of our service providers may store or process personal information using cloud-based systems that operate or store data overseas.



Where personal information is disclosed overseas, we take reasonable steps to ensure that the recipient complies with the Australian Privacy Principles or equivalent privacy protections, unless an exception under the Privacy Act applies.

Security of Personal Information

We take reasonable steps to protect personal information from misuse, loss, unauthorised access, modification or disclosure.

Personal information is stored securely, whether in electronic or physical form.



When personal information is no longer required for the purpose for which it was collected, we will take reasonable steps to destroy or permanently de-identify it, unless we are required by law to retain it.

Access to and Correction of Personal Information

You may request access to the personal information we hold about you and request corrections if the information is inaccurate, incomplete or out of date.

To request access or correction, please contact us in writing. We may require identification before releasing information.



We do not charge a fee for access requests but may charge an administrative fee for providing copies of personal information.

Policy Updates

This Privacy Policy may be updated from time to time. The most current version will be available on our website.

Privacy Enquiries and Complaints

If you have any questions, concerns or complaints about this Privacy Policy or how your personal information is handled, please contact us at:

Glenlea Beef Pty Ltd
Address: PO Box 6540, Coffs Harbour NSW 2450
Email: glenleabeef@gmail.com

If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner.